Organic Earth Products & Plant Nursery


Consults and Installations of Urban Farms, Herb Gardens, Food Forests, Healthy Houseplants, CHS/Corporate Green Makeovers & Streetside Greenscapes.

Expertise in Sustainable Design, Organic Landscaping & Farming

Earth-Friendly Growing Media

Good Earth - the very reason we exist! Mandy's Farm is India's first, and remains the most trusted brand name for organic and natural soil amendments and ready-to-use potting mixes. All your old favorites, and then some more, at our Nursery...

Nursery of Organic Plants

Our nursery stocks 100% organically grown plants. From stunning ready-to-show indoor plants to ready-to-grow farm plants that will grow food for you, from windowsill herbs to ancient medicinal plants, and yes, succulents, terrariums and kokedamas too...

Customized Workshops for Groups

Corporate teams needing a stress-busting, immersive, green experience, houseplant lovers just looking to make terrariums, communities wanting to grow their own food, or farming groups seeking to switch over to organic farming, you're at the right place...

Micro Spaces in Mega Cities - Go Green Now!

Even in limited space, and yes, even with no sunshine, we can still help you grow! From Tiny Balcony Makeovers to Terraced Urban Farms, Healthy Green Interiors to Outdoor Landscapes, Herb Gardens to Stunning Streetscapes (all organic. of course!), this and much more on offer...

Hotels, Malls, Offices, Residential Blocks - Time's Really Up!

Our planet is on the edge of environmental collapse. Enough said. It's time for each of us to do our part. If you are sitting on unused commercial space - use it to grow food or green it organically. Our solutions are all organic, so make that choice to offset your carbon footprint by greening some today...

Organic Farming, Permaculture,  Water Harvesting - Doing it Right!

We offer Pre-Project Vetting, Trouble Shooting and Transformational Consults for Agri Plot, Fruit Orchard and Eco-Stay clients who wish to grow organically. We cover soil quality, site & topographical features, crop compatibility, composting, soil regeneration, sustainable farming practices and eco-tech.

Our Story...Or, How We Grew, Organically

Mandy's Farm began in 2012 as an actual experimental farm on a 2000 sq. foot Mumbai city terrace. As it grew through the seasons and years, was created to document learnings, and an eponymous facebook group founded to encourage other urban farmers. In 2015, appalled at the rampant use of chemical fertilizers, Mandy sourced and developed India's first complete range of natural earth products - soil amendments and potting mixes that were lab-tested, pH regulated and field-researched. Since then, it's been a story of solid, organic growth. Here's what has made us most proud:

  • Pioneering the sale of Natural Odorless Aged Cow Manure in online markets in India

  • Introducing India to Epsom Salts, Wood-Ash, Goat Manure, Rock Phosphate and Bio-Char - in retail and online markets

  • Inventing and marketing Ready-to-Use Potting Mixes and Terrarium Kits

  • Serving 30,000+ customers and delivering 1,00,000+ orders across India till date

  • Achieving superior ratings for products, delivery and customer service
  • Conducting organic farming workshops across Mumbai in 2016
  • Launching consultancy services in 2018 for clients committed to organic and sustainable practices

  • Starting our own nursery in 2020 - with edibles, herbs, spice, medicinal and ornamental plants (organically grown, of course!)
  • Mentoring our ever-growing 5,000+ strong community of green growers in Mumbai
  • And importantly, remaining committed to an earth-friendly philosophy, authentic with products, and honest with customers!

FAQs on Growing Organically

Why Seasonal Farming?

Taking Mumbai as an example, while its tropical climate allows year-round veggie production, there are variations in temperature, humidity and rainfall. And so, summers are good for fruit veggies but difficult for root veggies that thrive only in winter. Similarly, leaf veggies will grow year-round but get bitter in taste as temperatures climb in peak summer. Farming is heavily context-dependent and it helps to partner with Nature and the seasons to get results.

Why Native Species?

Nature offers bountiful varieties of plant species, all of which are critical for biodiversity. Many varieties of flora are dying because “convenience cooking” tends to favor only a few standard veggies. Also, by uncritically following foreign trends in food choices, we impose unrealistic demands on farmers to grow beyond climatic supports, thus inviting pests, and then the inorganic pesticides to control them. Local species have survived in our region for centuries, because of which they are hardier. Thus they need no pesticidal intervention and so, leave behind no chemical debris.

Why Non-GMO Seeds?

Seeds come in various types. Our company does not use GMO seeds as they are inorganically produced and leverage seed rights away from farmers and universal ownership, into the hands of corporations. We use only organic or non-genetically modified hybrid seeds and advocate free seed sharing in communities.

Why Crop Rotation, Mixed Cultivation, Permaculture & Companion Planting?

Crop Rotation works very well on ground zero but can also be pulled off in containers. It is the system of alternating crop types so that nature can replenish itself and give off its best. Thus, typically, crop rotation schedules will allow for a First Crop of Fruiting Vegetables, followed by a Second Crop of Leafing Vegetables, followed by a Third Crop of Rooting Vegetables followed by a Planting Break.
Preferable to Crop Rotation is Mixed Cultivation in which vegetation, as in nature, is interspersed and abundant within space. A variety of plants enables productive microbial growth in the soil and confuses pests as they cannot zero in on monoculture/easily identifiable vegetation patterns.
Permaculture takes Mixed Cultivation to the next level by advocating a closer alliance with nature. Thus, in permaculture farms, cultivation is randomized to follow natural patterns, the soil remains untilled to encourage humus and fertility, the larger ecosystem of insect life, bird life, animal life and even waterways and a far greater variety of vegetation is encouraged. Finally, only the bare crop is harvested, giving back as much as possible to nature in the form of composted and naturally decaying plant waste.
All these techniques can be synced with Companion Planting, which advocates the use of pest repellent/synchronous species that guide the plant ecosystem toward greater productivity.

Why Water Harvesting?

Before we plant plants, we need to plant water. This is a fundamental truth for  permaculturists and organic farmers, who are acutely aware of dwindling groundwater reserves, erratic rainfall and unstable civic supplies. Water is the first condition of any farming venture. Its conservation and replenishment are strategic challenges that need to be addressed much before crops are sown. And there is much a farmer CAN do, with the right advice and tools, to grow self-reliance in this critical resource for the long-term sustainability of the farm.

Whatsapp/Tel: 91-84220 00065        Email:

Mandy's Farm - a venture of Purity Lifestyle Pvt. Ltd., Mumbai, India.

©2020 Purity Lifestyle Pvt. Ltd.